Thursday, February 2, 2017

Apple is losing its most expensive brands in the world in 2017

As usual every year, the studies the company and analyzes "Brand Finance" is keen on the version of your more brands for global companies ranked first and foremost a technology company that monopolized the top spots, and while Apple topped it this arrangement for years they have not been able to maintain its position during the current year .
Brand Finance has released its report on the order of the most expensive of the global corporate brands, led by technology companies, respectively, which includes 500 of the largest companies in the world and it dominated for years Apple has become this year, Google is Raidth where he ranked first as its brand value reached to 109.470 million dollars during the current year, while not exceeding 88.173 million during the past year, up 24 percent.
On the other hand, it replaced Apple in second place, reaching the value of its brand to 107.141 million dollars, down 27 percent after it was last year in the first place, while Amazon has remained in third place with 106.369 million dollars, up 53 percent and Microsoft fourth with 76.265 million while Samsung has replaced the sixth and ninth place in Facebook.